Don't forget the Christmas discounts: 🧑🎄N10 = €10 off orders of €100 or more | 🎄N15 = €15 off orders of €150 or more | 🦌N20 = €20 off orders of €200 or more | ✨N35 = €35 off orders of €300 or more | 🧦N50 = €50 off orders of €400 or more | ⛄N70 = €70 off orders of €500 or more | 🎁N100 = €100 off orders of €700 or more | 🕯️N150 = €150 off orders of €1,000 or more | ❄️N240 = €240 off orders of €1,500 or more
Fly-fishing specialists since 1979
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Explore our latest articles and videos: product range overviews, selections for different species or destinations, new arrivals, guides...
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Pierre RIGALLEAU
Ardent Pêche,
a leader in fly-fishing gear sales in France
Ardent Pêche is a mail-order fishing tackle company founded in 1979 in Pontivy, Morbihan.
In the heart of Brittany, close to beautiful rivers and the sea, we've developed a range of fly-fishing and lure-fishing gear perfectly suited to today's fishing techniques.
Our constantly refreshed gear collections are chosen to offer anglers the best lures and top-performing rods and reels at the best prices.
We can offer advice and share our expertise based on the fish you're targeting and where you're headed. Our wide range of gear caters to beginners and passionate experts alike, whom we meet and serve every day.
Free delivery
from €49 purchase
Shipped within 24h
for in-stock products
Free returns
Free exchanges
Personalized advice
by phone and email